Marketing and Distribution

Assessing the right marketing strategy for alternative investment funds.

Benefit from our experience and achieve tangible results by ensuring that the challenges of cross-border fund distribution are supervised by KENDRIS Capital. We assess the right marketing strategy for your AIF, supervise the sourcing and registration/management process, and ensure compliancy by continuous monitoring of the regulatory requirements for the respective market. Furthermore, we can assist and provide guidance when it comes to marketing material and drafting.

Tasks within our AIFM marketing and distribution division include:


  • Identification of distribution opportunities/investor sourcing
  • Distribution vs private placement
  • Entry requirements
  • Associated costs


  • Continuous awareness of foreign regulatory requirements
  • Monitoring of updates and changes


  • Sourcing of local agents
  • Management of registration schedule
  • Registration and ongoing status management


  • Fund documentation requirements and recurring reports
  • Marketing material guidance and drafting
  • Key investor documentation and PRIIPs
  • MiFID distribution compliance
  • Supervision of all offline and online marketing activities (multichannel)


  • Access to leading cross-border distribution channels
  • Promotional support and market knowledge 
  • Synergies with other AIFM clients 
  • Organisation of promotional events

More AIFM Services

Portfolio Management

Setting up the alternative investment fund with regulated portfolio management

Risk Management

Continuous monitoring and assessment of the investment and management risks.


Continuous tracking of the portfolio, tailored investment reporting, and further risk reporting solutions.

Fund Set-up and Launch Support

End-to-End management of the fund set-up process, regulatory compliant.

Key contact

Nikolas Charalambous
Nikolas Charalambous
Managing Director
MBA, BSc. Accounting
T +357 24 205300
Sara Gunnervik
Sara Gunnervik
T +357 24 63 89 21